Wednesday, May 30, 2012
Tom & Zoe almost kiss... again.
Thursday, May 24, 2012
Sketching up new Lamington cards. Time for another batch of 18.
Speaking of design. The Shard is perhaps the best building to go up in London for ages. I have never been a fan of the Gherkin, despite it's comic tone. Like all jokes, after you've heard it (or in this case, seen it) a few times, it gets boring.
Whereas, The Shard makes me feel like I'm living in Metropolis, or Gotham City, or even better yet, Mordor! It's truly a statement. It pierces the sky. It feels dangerous. And I get a thrill out of seeing it everytime I pass it on the train at London Bridge. Inspiring.
They say that imitation is the sincerest form of flattery, but actually coincidence is the sincere fact that going with Helvetica as a font is always a safe option.
It is typography's version of a pair of Levis 501's, or little black dress. Classic. Timeless.
When I was designing my letterhead years ago, I decided to remove all stress (I can't begin to explain how stressful designing one's own letterhead is) by simply going with Helvetica. But that seemed too dull. Too corporate.
So I thought, I'll just make it goofy and quirky by colouring it in like a pack of lifesavers. Not cool. But not dull either. Ah yes. Good. Job done in ten minutes. Stress over.
But now that I've seen that Cinecitta has done the same thing as me, I feel as though perhaps I may actually have mistakingly done something cool. Oh to be associated with anything Italian. Ok, not anything. I would never wish to metaphorically be associated with their political problems. But Italian design? Oh dear lord, yes please! All Italian design is sublime. I lived in Italy for a while, and even worked once at Cinecitta. Even the gaffer is wearing Armani.
It is typography's version of a pair of Levis 501's, or little black dress. Classic. Timeless.
When I was designing my letterhead years ago, I decided to remove all stress (I can't begin to explain how stressful designing one's own letterhead is) by simply going with Helvetica. But that seemed too dull. Too corporate.
So I thought, I'll just make it goofy and quirky by colouring it in like a pack of lifesavers. Not cool. But not dull either. Ah yes. Good. Job done in ten minutes. Stress over.
But now that I've seen that Cinecitta has done the same thing as me, I feel as though perhaps I may actually have mistakingly done something cool. Oh to be associated with anything Italian. Ok, not anything. I would never wish to metaphorically be associated with their political problems. But Italian design? Oh dear lord, yes please! All Italian design is sublime. I lived in Italy for a while, and even worked once at Cinecitta. Even the gaffer is wearing Armani.
Wednesday, May 9, 2012
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